![](https://imaginators.co.uk/wp-content/uploads/2013/06/rugby_lrg1.jpg)
04 Jun Pure New Zealand Rugby Ball
Posted at 11:57h
in
Imaginators are use to branding unusual structures and shapes – none more obscure than a giant rugby ball, at London’s Potters Field. The inflatable structure housed a spectacular visual display which encompassed the ceiling and walls of the ball to engage the audience to experience a journey of New Zealand landscapes.
Timed to coincide with the All Black Rugby Team’s Grand Slam tour of the UK, the venue was attended by HRH The Queen, Prince Phillip and Boris Johnson and was complimented by other sports branding projects completed by Imaginators.
Imaginators provided external branding to the structure itself together with internal graphics and vast array of event and sports branding.
![rugby_sml2 Experiential](https://imaginators.co.uk/wp-content/uploads/2013/06/rugby_sml2.jpg)
![rugby_sml1 Events](https://imaginators.co.uk/wp-content/uploads/2013/06/rugby_sml1.jpg)